Every Door Direct Mail

EDDM Mailing Services

Reach every household in the neighborhoods you choose - no mailing list required. We handle route planning, printing, mail prep, and postal drop. Postage starts at just $0.26/piece - the most affordable direct mail option available.

Since 1989 | $0.26/pc Postage | No Mailing List Needed | In-House Production
SOC 2 Type 2 Certified HIPAA Compliant

The Basics

What Is Every Door Direct Mail (EDDM)?

EDDM stands for Every Door Direct Mail - a USPS program that lets you send mail to every address on selected postal carrier routes without buying a mailing list. At around $0.26 per piece in postage, it's the most affordable direct mail option available for local businesses.

Our full-service approach handles everything from printing to postal drop under one roof - design review, production, mail prep, and USPS delivery. One vendor, one invoice, faster turnaround.

Read our complete EDDM guide →

EDDM vs. Targeted Direct Mail

EDDM
Targeted
Mailing list
Not needed
Required
Postage/pc
$0.26
$0.43+
Targeting
By route
By person
Best for
Local saturation
Specific audiences
Min quantity
200/route
200-500

Transparent Pricing

EDDM Mailing Cost

EDDM is the most affordable direct mail option available. Here's what you'll actually pay per piece - no hidden fees.

Cost Per Piece Breakdown

EDDM Postage ~$0.26
Printing (6.25x9, 5,000 pcs) $0.14-0.18
Mail Prep & Bundling $0.035
Route Planning Free
Total Per Piece $0.44-0.48

*Postage and pricing vary by postcard size, paper stock, quantity, and entry point. Larger sizes and smaller runs cost more per piece. See our full EDDM cost breakdown or plan your routes with our free tool.

Small Campaign

2,500 pieces
Postage $650
Printing (6.25x9) $450-550
Mail Prep $88
Total $1,188-1,288

Most Common

5,000 pieces
Postage $1,300
Printing (6.25x9) $700-900
Mail Prep $175
Total $2,175-2,375

Large Campaign

10,000 pieces
Postage $2,600
Printing (6.25x9) $1,000-1,400
Mail Prep $350
Total $3,950-4,350

USPS Specifications

EDDM Postcard Sizes

USPS requires EDDM pieces to be larger than standard mail. Here are the approved sizes we print and mail every day.

6.25" x 9"

Most popular size

Lowest cost

6.25" x 11"

More space, still cost-effective

Great mid-size option

6.5" x 12"

Tall format, stands out in mailbox

Maximum impact

USPS EDDM Requirements at a Glance

Minimum size: Larger than 6.125" x 11.5" OR thicker than 0.25" OR rigid

Maximum size: 12" x 15"

Maximum weight: 3.3 oz per piece

Not sure which size to choose? Read our complete EDDM size guide or ask us - we'll recommend the best size for your campaign goals and budget.

Print Production

EDDM Printing & Design Tips

Professional printing on premium cardstock ensures your mailer stands out in the mailbox. Here's what sets our production apart.

Premium Cardstock Options

Paper stock makes a huge difference in how your mailer is perceived. We print on thick, durable cardstock that feels substantial and won't bend or tear in the mail. Standard EDDM printing uses 14pt or 16pt C2S (coated both sides) cardstock with UV coating for protection and vibrant colors.

14pt Cardstock (Standard)

Affordable and durable. Great for high-volume campaigns. UV gloss or matte coating included. Most popular for restaurants, home services, retail.

16pt Cardstock (Premium)

Thicker, more luxurious feel. Best for real estate, dental, medical, professional services. Makes a stronger first impression. UV gloss or matte finish available.

Not sure which stock to choose? Read our design tips guide or request samples - we'll send you physical examples so you can feel the difference.

In-House Printing vs. Trade Printers

Most mailing services outsource printing to third-party vendors. We print your postcards in-house on our own commercial printing equipment. That means faster turnaround, tighter quality control, and one vendor managing the entire process from design to postal drop.

Full-Color Digital & Offset Printing

Digital for short runs (500-5,000), offset for large runs (10,000+). Both deliver vibrant, professional results.

Pre-Flight File Review

We check every EDDM file for print quality, bleed, USPS compliance, and design issues before printing. No surprises at the mailbox.

5-7 Day Turnaround (Rush Available)

Standard turnaround is 5-7 business days from approved files. Need it faster? Ask about 24-48 hour rush production.

Want to see real EDDM campaign examples? Check out our EDDM campaign examples gallery or explore our full commercial printing services.

Free Tool

Plan Your EDDM Routes for Free

Our interactive EDDM route planner lets you select carrier routes on a map and see household counts per route - all without signing up.

  • Search by ZIP code or address
  • Select individual carrier routes on a map
  • See household counts per route
  • Request a quote for printing + postage
Open EDDM Route Planner

From Route Selection to Delivery

How EDDM Mailing Works

Five steps from choosing your neighborhoods to mailboxes. We handle everything after you pick your routes.

1

Select Routes

Use our free tool to pick carrier routes by ZIP code.

You or us

2

Design

Send print-ready files or work with us on design. We check USPS compliance.

Day 1

3

Print

Full-color printing on premium cardstock. In-house - no third-party delays.

Day 2-4

4

Mail Prep

Bundle, face, strap per USPS EDDM specs. Facing slips for each route.

Day 4-5

5

USPS Drop

Direct entry at the post office serving your selected routes.

Day 5

Want us to handle everything?

Tell us the ZIP codes and we'll select the best routes, print, prep, and drop. You just approve the proof. Get a quote.

The MPA Advantage

Why MPA for EDDM

Everything In-House

Printing, mail prep, and postal drop happen under one roof. No vendors to coordinate, no transit delays between facilities.

Free Route Planning Tool

Our EDDM route planner lets you select carrier routes and see household counts on a map. No signup, no sales calls.

Lowest Postage Rates

EDDM postage starts at ~$0.26/piece - a fraction of what targeted mail costs at $0.43+. No mailing list to buy either.

5-Day Turnaround

Standard 5-7 business days from approved files to postal drop. 24-48 hour rush available when you need it fast.

USPS Compliance Guaranteed

We check every file for EDDM size requirements, weight limits, and postal specs before printing. No rejected mail at the post office.

35+ Years Experience

We've been printing and mailing from Lakeland, FL since 1989. Veteran-owned, VBE certified, 10M+ pieces annually.

Who Uses EDDM

EDDM Works for Every Local Business

If your customers live within a drivable radius, EDDM puts your message in their hands. Here's how different industries use it.

🍴

Restaurants & Food

Grand openings, weekly specials, coupons. EDDM reaches every household within your delivery radius. Average 3-5% redemption on food coupons.

Common size: 6.25x9 with tear-off coupon

🛠

Home Services

HVAC, plumbing, roofing, lawn care. Reach every household in the neighborhoods you serve. Seasonal campaigns drive 2-4x ROI.

Common size: 6.25x12 with service menu

🦷

Dental & Medical

New patient acquisition within a 5-mile radius. EDDM postcards with a new patient offer consistently outperform digital ads for local dental practices.

Common size: 6.25x9 with new patient offer

🏠

Real Estate

Just listed/just sold cards, market updates, open house invitations. Farm specific neighborhoods to build name recognition.

Common size: 6.25x12 with property photos

🏛

Political Campaigns

Reach every voter in target precincts. EDDM is the fastest way to blanket districts before elections. See political mail services.

Common size: 8.5x11 for maximum visibility

🛍

Retail & E-Commerce

Store openings, seasonal sales, local-only promotions. Drive foot traffic from surrounding neighborhoods to your location.

Common size: 9x12 for product showcases

$0.26

Postage Per Piece

0

Mailing List Cost

5-7

Day Turnaround

100%

In-House Production

Questions

EDDM FAQs

USPS EDDM postage runs approximately $0.247 per piece. On top of that, printing costs $0.14-0.22 per piece depending on postcard size and paper stock, and mail preparation (bundling, facing slips, tray labels) adds about $0.035 per piece. That puts your total all-in cost at roughly $0.44-0.55 per piece for most campaigns. A typical 5,000-piece EDDM campaign runs $2,200-2,750 including postage, printing, and mail prep. Route planning assistance is included at no extra charge. No hidden fees, no setup costs - what we quote is what you pay. Request a quote or use our free EDDM route planner to estimate your campaign cost.

Full turnkey service from start to finish. That includes route selection assistance (or use our free EDDM route planner), design review for USPS compliance, full-color printing on commercial presses (Xerox Iridesse), USPS-compliant mail preparation and bundling, and delivery to the post office via our BMEU. We also handle all facing slips, tray labels, and USPS paperwork. One vendor, one invoice - no coordinating between a printer, a mail house, and a delivery service.

Standard turnaround is 5-7 business days from approved artwork to postal drop. Rush production is available in 24-48 hours for time-sensitive campaigns like political mailers, grand openings, and event promotions. After we drop your mail at the post office, USPS typically delivers within 3-14 business days. Total timeline from files to mailboxes: usually 2-3 weeks. Need it faster? Contact us to discuss rush options.

Yes. Our design team creates EDDM-ready artwork that meets all USPS size and indicia requirements. Design is included with print orders over 2,500 pieces, or available as a standalone service. We can work from your existing brand assets, templates, or start from scratch. Every design is proofed before printing so you see exactly what your recipients will get in the mailbox.

USPS requires a minimum of 200 pieces per carrier route for EDDM Retail. Most carrier routes have 200-800 addresses, so a single route meets the minimum. We recommend starting with at least 1,000-2,500 pieces (3-5 routes) to get meaningful response data from your campaign. There is no maximum - we handle campaigns from 500 to 500,000+ pieces through our BMEU. Start small, measure your response rate, and scale up the routes that perform.

EDDM doesn't use mailing lists - that's the whole point. You select carrier routes (neighborhoods) and USPS delivers to every address on those routes. No list to buy, no addresses to process. If you want to target specific people by name and address, that's targeted direct mail, which we also offer through our print and mail services. Many of our clients use both: EDDM for neighborhood saturation and targeted mail for their customer or prospect lists.

Yes. We run EDDM campaigns for restaurants (menu mailers, grand openings), real estate (just-listed/sold, farming), dental and medical practices (new patient offers), home services (HVAC, plumbing, roofing), political campaigns (voter outreach), and retail (seasonal promotions). Each industry has different best practices for design, offer structure, and route selection - our team helps optimize for your specific market.

Every piece we mail includes an Intelligent Mail Barcode (IMb) that enables USPS tracking through their mail stream. We provide delivery confirmation showing when your mail enters the postal system and reaches destination facilities. For campaigns requiring tighter tracking, we can set up Informed Visibility scans. Most EDDM deliveries complete within 3-14 business days after postal drop.

Start Your EDDM Campaign

Plan your routes with our free tool or call us - we'll help you pick the right neighborhoods and get your mail out the door.

Or call: (863) 687-6945

Veteran-Owned | VBE Certified | Since 1989 | Lakeland, FL